Studying Entrepreneurship Start-up Process from Psychological Perspective

碩士 === 國立成功大學 === 國際管理碩士在職專班 === 96 === The main purposes of this study are to investigate the preeminent predictors of entrepreneurial behavioral intention; to examine to what extend entrepreneurial behavioral intention predict entrepreneurial behavior; to investigate whether individual’s emotional...

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Bibliographic Details
Main Authors: Enkhbold Chuluunbaatar, 朱倫寶
Other Authors: Wann-Yih Wu
Format: Others
Language:en_US
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/81128733725693099994
Description
Summary:碩士 === 國立成功大學 === 國際管理碩士在職專班 === 96 === The main purposes of this study are to investigate the preeminent predictors of entrepreneurial behavioral intention; to examine to what extend entrepreneurial behavioral intention predict entrepreneurial behavior; to investigate whether individual’s emotional intelligence is a moderating variable of the relationship between personality and entrepreneurial intention. Furthermore, this study is also intended to explore whether social capital, motivational trait are moderating variables of the relationship between individual entrepreneurial intention and entrepreneurial behavior; to study of what differences exist among Taiwanese and Mongolian self employed individuals based on demographic factors such as gender, age, education, work experience, and business experience. The empirical data analysis proved that the relationship between individual cognitive characteristics and intention exist; as well as the relationship between intention and entrepreneurial orientation. The study revealed that intention serves the mediating role between cognitive characteristic and entrepreneurial orientation. It is also found that there are moderating effects of social capital and motivational traits on the relationship between intention and entrepreneurial behavior. Moderating effects of emotional intelligence on the relationship between personality and intention was proved as well. Most interesting findings from this study, from the researcher’s point of view, are as follow: There are no strong relationship between personality and intention. However, combined effect of personality and emotional intelligence has strong effect on entrepreneurial intention. The other significant finding is that two country respondents significantly differ from each other in terms of trusting their business partners, having social networking, intention to do their own business, and self management skills. It is hoped that this study will give valuable contribution to both academic and business society.