New Mobile Phone Product Innovative Performance in Taiwan
碩士 === 國立成功大學 === 高階管理碩士在職專班 === 96 === The innovation of new product creates niche profit of a company. This study attempts to examine how new product innovation performance comes from the following set factors, including three dimensions of the marketing oriented behavior, four dimensions of the o...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/38786863409448963632 |