Summary: | 碩士 === 國立中央大學 === 資訊工程學系碩士在職專班 === 96 === No mater the location of the mobile adver-tisement, it broadcasts the same advertisement. The advertisement content cannot be changed after the advertisement agent setting. The re-quest broadcasts owner does not have the con-trol power completely to the advertisement installment. All operations need the adver-tisement agent assistance. This research will integrate the wearable electronic equipments, the wireless localization installments, wireless communication installments, e-Paper and so on, to propose a new mobile advertisement construction. The new mobile advertising in-stallment can embedded itself in clothing or the packsack and have the location-awareness function. The new system provides the request broadcasts owner to observe the position of a mobile advertisement installment and to change the advertisement content directly.
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