Competitive Strategy and Efficiency in Taiwan Life Insurance Companies
碩士 === 東吳大學 === 商用數學系 === 96 === In order to investigate the better strength of Taiwan life insurance companies in the highly competitive integrated financial markets, the Stochastic Frontier Approach of Battese and Coelli (1995) is used to evaluate the impacts of competitive strategies on the effic...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/79ppe9 |
| Summary: | 碩士 === 東吳大學 === 商用數學系 === 96 === In order to investigate the better strength of Taiwan life insurance companies in the highly competitive integrated financial markets, the Stochastic Frontier Approach of Battese and Coelli (1995) is used to evaluate the impacts of competitive strategies on the efficiency of local insurers for the years 2004-2006. Results show that the financial holding insurers seem to have greater efficiency than those of not from financial holding companies due to the better-integrated financial service offers. The more customized product offer results in greater efficiency than a diversification across multiple product lines. While increased market shares in the life insurance market is reflected in lower efficiency. How to better control the costs of agency channel and further expand alternative channels is the fundamental element to improve better operating efficiency.
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