| Summary: | 碩士 === 東海大學 === 工業工程與經營資訊學系 === 96 === The purchase behavior takes place mainly between electronic manufacturer and its supplier. However, the activities of negotiation and decision in electronic manufacturer with its supplier are still using manual operations, due to the restriction of limited time and manpower, even if there are many options of suppliers, the benefit and efficiency is greatly reduced. In this research we compile the purchase process of electronic industry, the current conditions of negotiable strategy and the negotiable subject by reference and an interview. We also develop a B2B e-Marketplace with the basal intelligence to solve the above problem.
This research constructed a trading platform of the third party’s view, and put forth a trading environment to conform several subjects, buyers and sellers. The business of both parties makes use of several agent programs to negotiate with the platform at the same time. For the sake of thinking mode according to humans and reflect the negotiation condition of actual world in the process of negotiate. This research use fuzzy theory and cooperation strategy to adjust concession by dynamic state to raise negotiation efficiency, to increase the possibility of success and satisfaction between the businesses of both parties.
Under the trading environment proposed by this research, we build one system model to test and input the negotiation information into the system, and verify the benefit of the negotiation mechanism.
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