The Convenient Store of Promoted Gift Characteristics Influence Repurchase Intention- Through Consumer Benefits and Satisfaction

碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 96 === Convenient store Chain Stores had been vigorous developing in Taiwan, the chain already is the marketing important issue, Taiwan Convenient store Chain Stores had been density which be Champion in the world. Taiwan Convenient store Chain Stores density had...

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Bibliographic Details
Main Authors: Fu-Liang Kao, 高福良
Other Authors: Sen-Kuei Liao
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/3usfa8