Optimal Pricing for Multi-Class Services in a Ubiquitous Blog (UBlog) Environment

• Main Authors: Sheng-Yung Su, 蘇聖詠
• Other Authors: 黃毅然
• Format: Others
• Language: zh-TW
• Published: 2008
• Online Access: http://ndltd.ncl.edu.tw/handle/79832043205313552843

碩士 === 元智大學 === 資訊工程學系 === 96 === Blog is abbreviated from Weblog. It is a website which serves as a platform of two-way communication for people to deliver opinion, suggestion, or comment. With the development of Internet and Mobile Networks, mobile bloggers are allowed to use smart phone and Mobile Internet Service (MIS) to update contents of their blog. The Full-Coverage mobile networks in services, such as General Packet Radio Service (GPRS) and Universal Mobile Telecommunications System (UMTS), offer approximately 30/300 Kbps data transmission rate, therefore they cannot support the multimedia transmission service effectively. However, the wireless broadband networks, such as Wimax (Worldwide Interoperability for Microwave Access) and WLAN (Wireless Local Area Network), provide approximately 75/30 Mbps high speed data transmission rate in the metropolitan/local area. In view of the characteristics mentioned above, this study proposes Ubiquitous Blog (UBlog) service model and designs UBlog Charging Protocol (UCP) and its Optimal Pricing Strategy (OPS). By dividing the users into two categories, Full-Coverage and Local, this study investigates the price ratio between Full-Coverage and Local to affect their demand of services to achieve the improvement of resource utilization and maximization of revenue.