Strategic Analysis of Investment-Linked Insurance via Sales Channel in Traditional Life Insurance Companies

碩士 === 元智大學 === 管理研究所 === 96 === We were motivated to analyze and find out what the major obstruction traditional insurance companies face, as the sales of investment-linked insurance has become dominating the life insurance market. While most insured would like a large portion of their premium to...

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Bibliographic Details
Main Authors: Szu-Lung kao, 高泗龍
Other Authors: Hilary Cheng
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/03148324748796705859