A Study of Customer Value in Book-renting Consumption：Store Image Perspective
碩士 === 朝陽科技大學 === 企業管理系碩士班 === 97 === Abstract Nowadays, it is more complex and harder to control the Pattern of Consumption than before. As customers have plenty of choices, entrepreneurs must especially take into account of responses observed or reflected by consumers other than just put emphases...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/20117714414205122245 |