| Summary: | 碩士 === 義守大學 === 資訊管理學系碩士班 === 97 === While promoting the network teaching platform, the researcher discovered that the teachers thought there were significant differences between the network teaching model based the network and the traditional teaching way. They are why the teachers reduce highly their participating intentions, therefore, the network teaching platform doesn’t usually apply to the teaching in schools.
For the reason, the purpose of the research is to explore the behavioral factors when the teachers use the network teaching platform. With the network teaching platform invented by the America BlackBoard Company, the objects of the research are the teachers in some university or college, the researcher analyzes the influential factors.
The results are presented as follows: The influential factors of the behavioral intentions and the actual using behaviors, such as the expecting effects, the expecting payments, the social impact, and the convenience, which are tested the potential influence. Especially, there are strong influences for the user’s past experience and the different institutes.
About the management, to enhance the using intentions of the network teaching platform, the quality and the quantity of the education training should be strengthened. The benefit of the system should be understood. The feeling for the expecting effects, the expecting payments and the convenience of the system can be increased. Moreover, the promotion department has to increase more promotions in the users’ flexibility or the individual use. They can increase the users’ actual attitude and reduce the negative influence for the subjective norm.
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