A comparative study of consumer behavior between consumption voucher and cash

碩士 === 國立高雄應用科技大學 === 國際企業系 === 97 === The financial tsunami in the end of 2008, is the most serious economic crisis from the great depression in 1929. The terrible situation is more than the energy crisis, and the Asian financial storm. In order to minimize the impact of the financial tsunami, Taiw...

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Bibliographic Details
Main Authors: Chen Chien-Kai, 陳建凱
Other Authors: Liu Shu-Fang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/22854353737078684583