Brand Image、Perceived Value、Relationship Quality and research of the Relationship Performance influence─A Study of Drinks Industry

碩士 === 高苑科技大學 === 經營管理研究所 === 97 === The service industry is constantly influenced by economic environment and currently impacted by financial crisis. To obtain approvement of customers, however, can maintain the sales of enterprises and even attract more customers. Therefore, it is profoundly reali...

Full description

Bibliographic Details
Main Authors:	Lin Chia-Hsin, 林佳欣
Other Authors:	Chin Heng-Yi
Format:	Others
Language:	zh-TW
Published:	2009
Online Access:	http://ndltd.ncl.edu.tw/handle/80717307278711478750

Similar Items

The Influence of Brand Image on Brand Loyalty- The Perceived Risk and Brand Relationship Quality as Mediators
by: Jai Yu Chen, et al.
Published: (2009)

The Relationships among Brand Image、Brand Relationship and Perceived Quality：A Case of Cosmetics Industry
by: Hsiang-Ling YEH, et al.
Published: (2003)

The Relationship among Brand Image, Perceived Quality ,Perceived Value of Consumers’ Purchasing Intention.
by: Yi-Ting Su, et al.
Published: (2015)

The Effect of Sports Brand Consumers Perceived Value on Brand Loyalty and Examine the Mediating Effect of Involvement on the Relationship between Perceived Value and Brand Loyalty.
by: CHUNG,HSIN-HUI, et al.
Published: (2016)

The Effect of Perceived Value and Luxury Value on the Brand Relationship Quality and Customer Loyalty - An Empirical Study of Restaurant Industry
by: Shu-hsin Chuang, et al.
Published: (2013)

The study of the Brand Image, Brand Relationship Quality, Perceived Value and Behavior Intention- Costco as an example.
by: Yueh-wen Liao, et al.
Published: (2012)

Relationships among Service Quality, Perceived Value, Perceived Risk, Brand Image, and Customer Loyalty in Mobile Phone Service Industry
by: Hsiu-Hui Chen, et al.
Published: (2011)

The Effect of Brand Image, Customer Perceived Value on Brand Loyalty of Handmade Drinks Shop
by: CHANG, YU-HSUN, et al.
Published: (2018)

Studies on the Relationships between Brand Image, Perceived Brand Quality, Perceived Value for Money, and Purchase Intention: A Case of Starbucks
by: LUDVIG GEORG FREDRIK BRATTBERG, et al.
Published: (2016)

The Research of The Relationship Between StoreImage, Perceived Value and Repurchase Intention Research - A Case of Beauty & Hairdressing Industry
by: Yang-Chia-Chien, et al.
Published: (2016)

The Relationship among Brand Image, Perceived Risk,Perceived Value and Purchase Intention
by: Huang, Shu-Hua, et al.
Published: (2012)

The Influence Of Store Image And Store Brand Image On Consumer Perceived Risks, Perceived Quality, Perceived Value And Purchasing Intention Of Store Brand－A Case Of Hypermarket
by: Hsin-Tzu Yuan, et al.
Published: (2006)

The Study on the relationship of Service Quality, Customer Perceived Price, Brand Trust, and Brand Value- In the case on Beverage Industry
by: Shih-WeiHuang, et al.
Published: (2017)

Relationships among Brand Awareness, Brand Image, Perceived Value, Service Quality and Brand Loyalty-A Study of MOS Berger
by: SUN,ZI-JUN, et al.
Published: (2019)

The Relationships among Brand Image、Brand Relationship Quality and Brand Loyalty
by: Lin Tsui Ying, et al.
Published: (2004)

THE INFLUENCE OF PRODUCT INVOLVEMENT ON RELATIONSHIPS AMONG BRAND IMAGE, CONSUMER PERCEIVED VALUE AND PURCHASE INTENTION
by: YANG PO-WEN, et al.
Published: (2010)

A Study of the influence of Store Atmosphere on Perceived Value and Brand Relationship Quality in Taipei Cinema
by: Chung-Hsun Yang, et al.
Published: (2006)

The Influence of The Integration Brand Community on Brand Equity-Relationship Quality and Relationship Value as Mediators
by: Ying Shan Lai, et al.
Published: (2004)

Branding CEOs : How relationship between cheif executive officers, corporate brands and stakeholders image can influence perceived brand value
by: Bendisch, Franziska
Published: (2011)

A Study of Relationship among Perceived Value of Brand, Brand Loyalty and Fans Behavior: An Example of The Movie Entitled Cape No. 7
by: Hsin-Chieh Wu, et al.
Published: (2010)

The Relationships of Price Sensitivity, Perceived Value, Brand Image and Purchasing Intention– An Examination of Carrefour Brand
by: Han-Yi Chang, et al.
Published: (2019)

Structural Relationship Model of Cause-Related Marketing, Perceived Value, Brand Image and Brand Equity
by: Wei-Lin Chin, et al.
Published: (2009)

The Relationship of Perceived Value, Service Quality, Brand Trust, and Brand Loyalty: A Literature Review
by: IKRAMUDDIN, et al.
Published: (2017-12-01)

A study of brand image, perceived value, customer relationship quality for Kaohsiung multiple business hotel
by: HUNG HUI-CHING, et al.
Published: (2012)

The Impact of YouTuber’s Image and Perceived Value on Brand Loyalty
by: TSAI,CHIA-YUAN, et al.
Published: (2018)

The Study for the Influence of Brand Image on the CustomerPerceived Value and Satisfaction in Financial Industry
by: Pi-Chu Li, et al.
Published: (2016)

The Relationship between Customer Perceiver Value and Brand Image: Taking MUJI as an Example
by: Weng, Kai-Chan, et al.
Published: (2016)

A Research of Relationships between Brand Image, Relationship Quality, and Perceived Risk for S/R/T Products in Hair Salon Business
by: Ju-Yu Chou, et al.
Published: (2006)

The Relationship among Brand Image, Perceived Quality ,Perceived Value, Customer Satisfaction and Repurchase Intention - An Empirical Study of Online Clothing
by: Tseng, Hsiu-Chih, et al.
Published: (2014)

The Relationship among Brand Image, Perceived Quality, Perceived Value, Customer Satisfaction and Repurchase Intention - An Empirical Study of Smart phone
by: Chang Ying Yueh, et al.
Published: (2015)

The Relationship among Brand Image, Perceived Quality ,Perceived Value, Customer Satisfaction and Repurchase Intention - An Empirical Study of Health Food
by: Hsiao-Shih Shen, et al.
Published: (2006)

The Study of Relationship among Brand Image, Perceived Quality, Perceived Value and Consumer Behavior ─ A Case Study of i-Phone
by: HUNG, KAI-LONG, et al.
Published: (2016)

The Influences between Brand Image, Brand Relationship, Consumer Perceived Value, and Purchase Intention in Boutique－Product Involvement as a Moderator
by: Shu-Ya Hou, et al.
Published: (2012)

The Relationships among Brand Image, Service Quality, Perceived Value, and Customer Loyalty – A Case Study of Laundry Service Industry in Tainan.
by: HUANG, KUO-CHI, et al.
Published: (2018)

The Study of Brand image, Brand loyalty, Customer perceived value, Brand experience and Brand equity-An Example of Digital Camera
by: Chia-Hui Chen, et al.
Published: (2007)

An Empirical Study of the Relationship between Brand Image and Customer Loyalty-the Hybrid Effect of Perceived Value
by: Lin, Yi-Jiun, et al.
Published: (2009)

The Impact of Brand Image, Perceived Quality, and Perceived Value on Purchase Intention for Baking Bread
by: Sheng-Yu Lin, et al.
Published: (2014)

The Effects of Brand Familiarity, Perceived Risk, Perceived Value and Brand Relationship on Private Brand Purchase Intention: The Moderating Role of Endorser
by: Lin, Wei-Lin, et al.
Published: (2014)

A Study on the Impact of Brand Image, Brand Relationship Quality and Customer Perceived Value to Customer Satisfaction and Brand Loyalty- In the Case of HTC Brand Smart Phones
by: Hsiu-ChinTseng, et al.
Published: (2010)

The research on the relationship among service quality, brand image, perceived value, customer loyalty and repurchase intention - An examplo of a drug manufacturer.
by: TSENG,MENG-WEI, et al.
Published: (2017)