Influences of Technology Innovation Strategies on the Business Performance of Taiwan’s IC Design Firms

碩士 === 明新科技大學 === 企業管理研究所 === 97 === Era of Knowledge economy is coming. The “Innovation” becomes the main operation in the company, and it also becomes the most important factor which decides the competitive advantage. The technology innovation strategy, as a part of an innovation, has become the m...

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Bibliographic Details
Main Author: 莊惠閔
Other Authors: 李漢宗
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/86492731221050549108
Description
Summary:碩士 === 明新科技大學 === 企業管理研究所 === 97 === Era of Knowledge economy is coming. The “Innovation” becomes the main operation in the company, and it also becomes the most important factor which decides the competitive advantage. The technology innovation strategy, as a part of an innovation, has become the main focus in nowadays market competition. This research aims for finding out the relationship between technology innovation strategies and business performance. It focuses on the IC design industry. This study about financial performance and non-financial performance based on technology innovation strategies and balance score card. The data from the questionnaires were subjected to a variety of statistical analysis including Pearson’s correlation and regression analysis. SPSS analysis tool was used to achieve the goal. As a result of this research, these are the conclusions. As to the relationship between technology innovation strategies and financial performance are technology innovation strategy has significant positive effect on technology innovation strategy has significant positive effect on market share ratio. As to the relationship between technology innovation strategies and non-financial performance are technology innovation strategy has significant positive effect the customer constructs surface and Learns and growth constructs surface has significant positive effect.