The Drivers of Taiwanese Firms' Direct Investment in Mainland China : From the perspective of RBV and MBV

• Main Authors: Hsiang-Ling Chen, 陳相菱
• Other Authors: Hsin-Mei Lin
• Format: Others
• Language: zh-TW
• Published: 2009
• Online Access: http://ndltd.ncl.edu.tw/handle/10110664270984991912

碩士 === 國立暨南國際大學 === 國際企業學系 === 97 === Since 1987 Taiwan open the visit China’s relative, it brought the trend toward Taiwan investment in China. But the China investment is changed fast, we can not decide to invest China is a correct decision. However, we found that business’s inside resource ability and outside market ability could judge if a business fits to invest China or not. We focus on Taiwan’s business, which had invest in China from 1998 to 2009. There are 12420 data by unit of firm-year. The outcome of my research showed that the organization ability and marketing ability affect Taiwan’s business investment firm number and geography area number. Because of these knowledge like internal knowhow, Taiwan’s business can face any difference by this knowhow. The research ability can affect Taiwan’s business in the number of investment in China. Because Taiwan’s business usually wants cheaper labors, they come to China looking for cheaper labor, not better research ability. Besides, in China the business with high centralization is usually controlled by government. For Taiwan’s business, they like to invest the industry, not controlled by government. In management concept, enterprises are accepted the chance or restriction that the external environment condition bring passively in the environment of the change, to determine the development trend abroad of enterprise. But it is subordinate to a ministry whether administrators have situation found out about instantly clearly and inside resource? So, face when environment uncertain face to face, we advise administrator should positive development foundation, obtain and the ability subordinate to a ministry of resources inside the enterprise, to mould the external environment condition that enterprises want; When the external environment condition is steady, resource should assign on foundation, market of strength equally, help to drive the behavior of overseas investment of enterprise with the competition advantage of enterprises.