A Study of the Relationship between Consumer Characteristics, Service Quality, Perceived Risk, and Repurchase Intention of Travel Websites
碩士 === 國立臺灣海洋大學 === 航運管理學系 === 97 === The development of internet and information has not only changed consumers’ buying behavior but also provided travel industry the medium of tourism information in pluralism. With the emerging online business chances, business owners transfer their original physi...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/27699503084281906883 |