A Study of Application Directions and Benefits of Customer Relationship Management in the Direct Selling Industry: A Case Study of Amway Taiwan Company
碩士 === 國立臺灣大學 === 商學組 === 97 === Direct selling is a “high touch” oriented industry, which provides quality products of selling point, attractive bonus plan and free working style to encourage those individuals who want to get rich quickly, build their own business or make their dream come true to a...
Main Authors: | Lun-Kai Liu, 劉倫凱 |
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Other Authors: | 陳文華 |
Format: | Others |
Language: | zh-TW |
Published: |
2009
|
Online Access: | http://ndltd.ncl.edu.tw/handle/31923764430464622215 |
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