Exploration of Relationships between Life Insurance Agents’Performance and On-job Training Program by Using DEA and Questionnaire Method - Case of A Insurance Company

• Main Authors: Yu-lan Juan, 阮玉蘭
• Other Authors: Chiu-Hsing Hsu
• Format: Others
• Language: zh-TW
• Published: 2009
• Online Access: http://ndltd.ncl.edu.tw/handle/67865839890820864620

碩士 === 東吳大學 === 財務工程與精算數學系 === 97 === 　　The market of insurances were opened up by government after 2002, and had great effects on the vigorous development of the insurance industry. But challenges were come up to increase the marketing channels. That is not a panacea of market for the direct sales of monopolization. Therefore, every insurance company would like stabilize and keep efficiency business unit in the different challenges. Among these channels, the most important thing is the evaluation of performance of business unit. 　　The target of our research is for A insurance company, and data of research were collected from November 2005 to November 2007, including the valid sales people in the consecutive two years, the sales revenues and operation fees in the first year as input variables. Next, the weighted revenues of insurance fees in the first year are output variables in our model. We use DEA methodology in order to evaluate the technology efficiency of every unit and perform reference group analysis and slack variables analysis to select better units among those business units. Finally, we pick up the strong and weak achievement in those business units. 　　Training is a good way to strengthen competition and overcome the weakness of some units in our experiences. After analyzing the strong and weak achievements of every business unit and then we focus our research on these two specific business sales groups by performing some statistic tests from those questionnaires. In this thesis, we want to explore those relations among organizational performance indices. And we also try to analyze personnel satisfaction, preference and demand of training courses by this questionnaire analysis. The results that the training course of strong achievement unit is based on the actual market combat, and the course of weak achievement unit is based on the director counselant traning course