Repositioning of Product or Service is an Effective Strategy for the Rebirth of an Indrstry:Evidence from the Motel Industry in Taiwan
碩士 === 淡江大學 === 管理科學研究所企業經營碩士在職專班 === 97 === Through secondary analysis, questionaire and in-depth interview, this research explores 3 questions about motel industry, they are: 1. The industrial structure and characteristics of motel industry in Taiwan; 2. How the reposition strategy of motel produc...
Main Authors: | Amber Chen, 陳珀儀 |
---|---|
Other Authors: | Chin-Ting Tsai |
Format: | Others |
Language: | zh-TW |
Published: |
2009
|
Online Access: | http://ndltd.ncl.edu.tw/handle/98398120056534160526 |
Similar Items
-
A Study of Customer Satisfaction for the Face Threading Beauty Indrstry
by: Yu, Hsiu-Hui, et al.
Published: (2016) -
The Business Strategies of Motels – An Example of M Motel in Taichung
by: Jui-Tang Lin, et al.
Published: (2014) -
Green Practices in the Motel Industry
by: Chen, Wei Liang, et al.
Published: (2015) -
The influence of national motel on sex life:An exploratory investigation in the motel industry
by: PI CHIA WEI, et al.
Published: (2007) -
The Evolution & Rebirth of Taiwan Plumbing Industry
by: Horng-Ming Yang, et al.
Published: (2013)