The study of influence of service quality on network store and corporate image to the purchase intention of consumers-The Example of TSC EGO888.COM
碩士 === 國立中正大學 === 企業管理所 === 98 === In the wave of globalization, the economical and technological development of the world, and the spread of internet, e-commerce has become an important marketing skill in the company. Not only the traditional manufacturers, but also the new-innovated financial ente...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/vjmszy |