Influences of plant Display Design Employed with Landscape Narrative on Visitors’ Behavior-A case study of Botanical Garden of National Museum of Natural Science

• Main Authors: Wei-Zeng Wang, 王瑋增
• Other Authors: Kuo-Wei Hsu
• Format: Others
• Language: zh-TW
• Published: 2010
• Online Access: http://ndltd.ncl.edu.tw/handle/96956168882705557204

碩士 === 朝陽科技大學 === 建築及都市設計研究所 === 98 === In order to create an exhibition space landscape narrative technique has proved to be effective addition to enhance the quality of display space the United States, in the imported hand to explain the circumstances, and can upgrade their knowledge of effective learning, but the explanation for non-officers to be part of the research has yet to see dwell, so this study will be displayed in the scene into the landscape narrative technique, and explain the card with different forms of creation, to explore its use for the general audience behavior, the result will help to improve the Botanical Gardens outdoor show of the message passing effects of environmental design and education. In this study, literature review method to aggregate the design of the relevant literature on the explanation, and then to observe the law of the audience to understand Taiwan''s Botanical Gardens to learn behavior and explain the relationship between license type; will be concluded by the Botanic Gardens into the museum display area in the theme chosen in order to Landscape Design of experimental study of narrative explanation of the scene mix and match different cards, each scene there are five kinds of combination of types of non-participant observation of the behavior observed by the audience, and to record the spectral notation. The results showed that in the subject by adding visual display of narrative scenes and objects with explanatory signs explanation, explain the attractiveness of the scene the audience and continued strength was significantly higher than those who did not object to import visual narrative, a corollary of the theme by adding visual narrative scenes and objects commentary card can effectively increase the audience of the learning opportunities, thereby enhancing the effect of messaging and to remember to record the spectrum of audience behavior patterns, through qualitative and quantitative method to analyze the scene explained the situation to interact with the audience, The results show highlighting scenes, landscape narrative objects, explaining between brand and the audience will change for any one party, while the indirect effects of learning behavior and interaction, the results will help application commentary on the Botanical Garden, the scene with explanatory signs the design, and thus achieve the purpose of environmental education.