| Summary: | 碩士 === 逢甲大學 === 經營管理碩士在職專班 === 98 === The steel and iron industry is regarded as the national power and symbolized in
the advanced country, is the important basic industries of economic development,
praised as the mother of industry, its industry turns off it must be dependent on
industrial and mining , machinery , electrical machinery , building , building and
refractory material that the connecting with is vast , transport the merger with
information ,etc. to support , and the support of cooperation with necessary steel
material industry of midstream and downstream, could give play to industry''s whole
function . The industry of the steel and iron industry is related and great, can drive and
go to the development of the midstream and downstream industry , and then drive
national economic development.
This research shows that the case H Company grows up in the tactics direction in
the future should be diligent in the following tactics direction:
First, high high-quality special steel market of orientation, combine and visit the
industry and develop profits to share together from head to foot.
Second, grasp the end user, extend industry''s value chain to the most terminal
customer, create high value.
Third, utilize company integration of the resources ability, is it have with high
investment relevant many horn of rate of returns take development to develop.
Fourth, make the best of the sufficient and perfect product mix line of company, enter
into an alliance with relevant technology industry person''s tactics in the way and
jointly contract every project case.
Fifth, grasp the foreign source of goods gradually the overall arrangement combines
the investment tactics transnational vertically.
Sixth, overall arrangement world sells the market in other areas gradually, the market
of China''s Mainland that especially digs in recent years, the new market of Southeast
Asia and new market of India of star of tomorrow.
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