Selecting Marketing Channel of Electronic Encyclopedia Book for American Market
碩士 === 華梵大學 === 工業工程與經營資訊學系碩士班 === 98 === ABSTRACT The combination and development of books and electronic readers so far has caused an upsurge worldwide. In Taiwan, the share prices of the companies producing the raw materials associated with electronic readers rise straight, which makes other...
Main Authors: | Hsiao-Ping Kao, 高小評 |
---|---|
Other Authors: | Junn-Yuan Teng |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/96672553457339350645 |
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