The effect of travel motivations and destination image on tourist’s visiting intention

碩士 === 玄奘大學 === 國際企業學系碩士班 === 98 === This study aims to: 1. Exploring the relationship between tourist’s travel motivation, image of scenic spot and travel intention; 2. Comparing the differences of tourist’s travel motivation, image of scenic spot and travel intention for two scenic spots; 3. Based...

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Bibliographic Details
Main Authors: WANG,LU-CHIN, 王綠枝
Other Authors: Dr. PAN PO WEI
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/89317616003253424541