The effect of travel motivations and destination image on tourist’s visiting intention
碩士 === 玄奘大學 === 國際企業學系碩士班 === 98 === This study aims to: 1. Exploring the relationship between tourist’s travel motivation, image of scenic spot and travel intention; 2. Comparing the differences of tourist’s travel motivation, image of scenic spot and travel intention for two scenic spots; 3. Based...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/89317616003253424541 |