An Empirical Study of the Influence of Service Satisfaction in Life Insurance Industry – The Case of TransGlobe Life Insurance Inc.

碩士 === 國立成功大學 === 高階管理碩士在職專班 === 98 === Generally, consumers would not take the initiative to purchase insurance product unless accepted the recommentaion by insurance consultant. In fact, most of cousmers will agree with the recommendation of buying insurance product only when they are satisfie...

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Bibliographic Details
Main Authors: Chen-KuoLi, 李振國
Other Authors: Shuang-Shii Chuang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/81069107276524442576

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