A Study on Travel Consumption Preferences, Travel Satisfaction and Revisit Intention of Mainland Tourists Traveling to Taiwan
碩士 === 國立澎湖科技大學 === 觀光休閒事業管理研究所 === 98 === The purpose of this study was to understand socio-demographics, travel consumption preferences, travel satisfaction and revisit intention of Mainland tourists, and analyzed how different socio-demographics influenced their travel consumption preferences, tr...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/34791346796783304076 |