A Narrative Analysis of the Real Estate Broker
碩士 === 國立中山大學 === 企業管理學系研究所 === 98 === According to the well-known human resource service provider, Internet’s 104‘s surveys indicate that the most popular job vacancy with freshmen whom enterprises want to recruit is that of salesperson. Salespeople have long working hours and high performance pres...
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ndltd-TW-098NSYS51210652015-10-13T18:39:45Z http://ndltd.ncl.edu.tw/handle/84826011825952955228 A Narrative Analysis of the Real Estate Broker 房仲業業務人員工作的敘說分析 Ling-li Huang 黃凌莉 碩士 國立中山大學 企業管理學系研究所 98 According to the well-known human resource service provider, Internet’s 104‘s surveys indicate that the most popular job vacancy with freshmen whom enterprises want to recruit is that of salesperson. Salespeople have long working hours and high performance pressure, resulting in a high turnover rate, which is the reason why enterprises constantly need more salespeople. Besides this, according to reviews of the real estate industry, half of real estate brokers quit their job after having worked for a mere six months. Why do so many brokers quit their job? And, what’s the difference between the broker who is still in the industry and the one out of it? What skills do the brokers need to prosper in the industry? This research uses narrative analysis to explore the views of real estate brokers on work, the difference between the incumbent brokers and the quit-forever brokers, the reasons why real estate brokers quit their job, and the skills the incumbent brokers need to live on in this industry. The results of this research are as follows: First, the views of real estate brokers on work. Second, although the incumbent brokers and the quit-forever brokers have the same views on the work, but they have different attitudes towards their work. Third, the reason they quit their job is usually related to ethics. Forth, the skills of the incumbent brokers appear to be inadequate. Fifth, incumbent brokers develop their skills through learning from experience. (learning on the job). Stephen D. Tsai 蔡敦浩 2010 學位論文 ; thesis 81 zh-TW |
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碩士 === 國立中山大學 === 企業管理學系研究所 === 98 === According to the well-known human resource service provider, Internet’s 104‘s surveys indicate that the most popular job vacancy with freshmen whom enterprises want to recruit is that of salesperson. Salespeople have long working hours and high performance pressure, resulting in a high turnover rate, which is the reason why enterprises constantly need more salespeople. Besides this, according to reviews of the real estate industry, half of real estate brokers quit their job after having worked for a mere six months. Why do so many brokers quit their job? And, what’s the difference between the broker who is still in the industry and the one out of it? What skills do the brokers need to prosper in the industry?
This research uses narrative analysis to explore the views of real estate brokers on work, the difference between the incumbent brokers and the quit-forever brokers, the reasons why real estate brokers quit their job, and the skills the incumbent brokers need to live on in this industry.
The results of this research are as follows: First, the views of real estate brokers on work. Second, although the incumbent brokers and the quit-forever brokers have the same views on the work, but they have different attitudes towards their work. Third, the reason they quit their job is usually related to ethics. Forth, the skills of the incumbent brokers appear to be inadequate. Fifth, incumbent brokers develop their skills through learning from experience. (learning on the job).
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author2 |
Stephen D. Tsai |
author_facet |
Stephen D. Tsai Ling-li Huang 黃凌莉 |
author |
Ling-li Huang 黃凌莉 |
spellingShingle |
Ling-li Huang 黃凌莉 A Narrative Analysis of the Real Estate Broker |
author_sort |
Ling-li Huang |
title |
A Narrative Analysis of the Real Estate Broker |
title_short |
A Narrative Analysis of the Real Estate Broker |
title_full |
A Narrative Analysis of the Real Estate Broker |
title_fullStr |
A Narrative Analysis of the Real Estate Broker |
title_full_unstemmed |
A Narrative Analysis of the Real Estate Broker |
title_sort |
narrative analysis of the real estate broker |
publishDate |
2010 |
url |
http://ndltd.ncl.edu.tw/handle/84826011825952955228 |
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