A Study on the Key Factors of Marketing in Classical Music
碩士 === 國立台中教育大學 === 事業經營研究所 === 98 === This research aims to look for classical music appealing sensible factors, to explore the values of classical music in commercial behavior, and with an attempt to find out sales strategies which can meet consumer demand. Firstly, this article searches for the s...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/47155666373517031510 |