Summary: | 碩士 === 國立清華大學 === 經營管理碩士在職專班 === 98 === This study aims to explore the R&D and the intellectual property right strategies of the emerging technology industries in China and takes LCD industry as the case study subject. As China is a “world factory” at present and has a consumption market with 1.3 billion people, many developed countries, such as Japan and those from the Europe and America, have set up their factories in China. The LCD industry is China’s hi-tech development industry, with intensive capital and technology, short product life circle, business cycle and other characteristics, like the semiconductor industry.
Based on the Crystal Business Cycle by Mathews (2005), this study also takes into consideration the life circle created by the application of LCD TVs, besides including the four factors of the entry of new regional competitors (Japan, Korea and Taiwan, etc), substitute products, consumer’s demands and supplier’s motive power that influence the business cycle. The new developers also immerse in the application and layout for patents R&D in succession while the LCD technology is spread into Korea and Taiwan. Therefore, this study also analyzes each competitor’s patents and infringement defense strategies based on the issues concerning R&D and patent infringement litigation. Meanwhile, it analyzes the situations encountered by China---a new regional competitor, when accessing to market, and explores China’s possible R&D strategies and their feasibilities through case interview.
Study findings show that Korea and Taiwan have possessed the semiconductor industry and other related industries foundations before immersing in the LCD industry and that their patent litigation and protection also depended on those manufacturers that immersed in basic R&D and production in early stage, like IBM. Conversely, China will especially need supports from overseas technical teams if putting into production of the LCD in lack of relevant technologies, and must depend on the strategic protection of large-scale overseas manufacturers in patent R&D or purchase offensive patents. As mainly focusing on OEM, Taiwan’s LCD plants must combine with brand-name factories in Chinese Mainland in future, so as to compete with the manufacturers in Japan and Korea, with their own brand and also engaging in production.
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