The Influence of Consumers’ Implicit Theories on Service Failure and Recovery Effort
碩士 === 國立臺灣科技大學 === 企業管理系 === 98 === In the highly customer-oriented service industry, companies are facing more and more pressure from consumers. However, there were few studies talking about the topic of personalities, service failure and recovery in the past. Therefore, our research focused on im...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/78822132339840206367 |