The Application and Function of Campaign Songs in the Marketing Strategy:The Cases of 2008’s Presidential Campaign in Taiwan

碩士 === 國立臺南藝術大學 === 民族音樂學研究所 === 98 === Is the music art? Is it the commerce? Or become a kind of tool and purpose? The relation between music and politics is on the land of Taiwan packed with political ideology, it seems that it is difficult to separate it clearly. Taiwan is after 1970’s and to...

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Bibliographic Details
Main Authors: Tsai, Hui-Ting, 蔡慧婷
Other Authors: 蔡宗德
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/75292312489746453642