Understanding restaurant consumers' perceived reaction toward the iPad menu

碩士 === 中華大學 === 企業管理學系碩士班 === 99 === In the beginning of the year 2010, Apple Inc. has launched its latest product iPad in Apple Press Even in U.S. In addition, iPad has got a lot of attention from customers in Taiwan. The concept of customer value has already become a key to build the sustainab...

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Bibliographic Details
Main Authors: WU, SUNG-YEH, 吳松燁
Other Authors: Wang, Hsiu-Yuan
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/47602523733589649213

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