| Summary: | 碩士 === 朝陽科技大學 === 企業管理系碩士班 === 99 === This study is to explore how leadership style used by the executives and leaders of the fitness equipment manufacturing industry effects member’s perception of leadership effectiveness. First, we examine whether the use of transformational leadership and transactional leadership is related to the leadership effectiveness. Second, we discuss if the impact of transformational leadership is greater than transactional leadership in the fitness equipment manufacturing industry. Trying to understand how executives in the industry enhance member’s awareness of leadership effectiveness through their leadership behavior and promote the member’s internal and external performance.
In this study, we use the employees of the fitness equipment manufacturing industry of central Taiwan as the study sample (YA CHENG ELECTRICAL ENGINEERING CO., LTD, TONG GENG ENTERPRISE CO.,LTD, DYACO INTERNATIONAL INC,LIFEGEAR TAIWAN LTD ). A total of 575 questionnaires were delivered and 500 copies of questionnaires were returned, the recovery rates were 86.96%.447copies were valid, and the valid respondent rates were 89.4%.This study uses Simple Regression Analysis to examine data. The main findings of this study were summarized as follows:
1. Transformational leadership has a significant positive effect to leadership effectiveness.
2. Transactional leadership has a significant positive effect to leadership effectiveness.
3. Transformational leadership style has a higher impact to leadership effectiveness than transactional leadership.
In conclusion, the executive of fitness equipment should pay attention to the use of leadership behavior. When the executive uses transformational leadership, will help staffs a positive perception of leadership effectiveness. When the executive uses transformational leadership and transactional leadership effectively, it will increase employees’ internal and external performance.
According to the conclusion, this study further discusses the implication for the management and practice, the limitation of the study, and direction for future research. Also provide a direction for the executive of fitness equipment to use their own leadership style.
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