A Study of the Influence on Team’s Support and Watching Willingness by Game-fixing Scandals of Chinese Professional Baseball League –Taking theBrother Elephants as an Example

碩士 === 大葉大學 === 運動事業管理學系 === 99 === The purpose of this study was to investigate the influence on team’s support and watching willingness by game-fixing scandals of Chinese Professional Baseball League. The subjects are the fans of Brother Elephants from central Taiwan region, and a convenient sampl...

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Bibliographic Details
Main Authors: Tsai Fang-Ying, 蔡芳櫻
Other Authors: Lei Wen-Guu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/09636297385499619023