A Study of the Business Model of Taiwan Alloy Accessories Industry

碩士 === 輔仁大學 === 織品服裝學系 === 99 === The alloy accessories industry once brought a considerable foreign exchange for Taiwan. But along with the market and the environmental change today, the industry is standing in the intersection, to drift along or wrestle with the market and the environmental trends...

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Bibliographic Details
Main Authors: Ling-Hsin Wang, 王菱欣
Other Authors: 蔡淑梨
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/75056161394400547923
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Summary:碩士 === 輔仁大學 === 織品服裝學系 === 99 === The alloy accessories industry once brought a considerable foreign exchange for Taiwan. But along with the market and the environmental change today, the industry is standing in the intersection, to drift along or wrestle with the market and the environmental trends will bring different results eventually. Therefore, in this research we found out what competitive advantages did the alloy accessories industry have, and sought for the solutions to overcome the common weaknesses to force the industry to retain the competitiveness in the international alloy accessories market. The first part of the research was the literature review and the second part was data analysis. After scheduling the interview content, we chose six alloy accessories manufacturers from upstream to downstream and interviewed them respectively. The result showed that the Original Equipment Manufacturer (OEM) has been a short cut for the whole industry to gather strength rapidly in the process of development. The experience on OEM and technique the alloy accessories factory owners have accumulated in the past few years make the current alloy accessory