消費者購買精品服飾行為意向之研究

碩士 === 高苑科技大學 === 經營管理研究所 === 99 === In recent years, as consumer spending patterns, changes in market conditions, and the wave of popular fashion, willing to pay for continuous improvement in the so-called high-priced purchase of goods group, is increasing. Therefore, by this study to understand th...

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Bibliographic Details
Main Authors: Chen Shu Chen, 陳淑貞
Other Authors: Lin Jinlang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/84613039584322367844