A study of premium promotion in female fashion magazines

碩士 === 嶺東科技大學 === 流行設計研究所 === 99 === For female fashion magazines sales advancement, complimentary premium addition is usually one of the commonest methods. Due to the female fashion magazines are usually placed on showcases in either convenience store or bookshops and the magazines are always seale...

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Bibliographic Details
Main Authors: Li,Yen-I, 李妍儀
Other Authors: Fu, Szu-Hua
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/19747869974156688966

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