The study of the relationships among experiential marketing, brand equity and life style- taking home furnishing stores as examples

碩士 === 國立政治大學 === 企業管理研究所 === 99

Bibliographic Details
Main Authors: Liu, Chun Ting, 劉純婷
Other Authors: 韓志翔
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/80845526824377039641

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