Corporate Response to Product Harm Publicity and Consumer Reaction: An Experimental Study of Food Products
碩士 === 國立成功大學 === 企業管理學系碩博士班 === 99
Main Authors: | Ting-TingHuang, 黃婷婷 |
---|---|
Other Authors: | Quey-Jen Yeh |
Format: | Others |
Language: | en_US |
Published: |
2011
|
Online Access: | http://ndltd.ncl.edu.tw/handle/48123774545475707619 |
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