A Study on the Relationship of Visitor's Satisfaction and its Revisit Intention of Yacht at Sun Moon Lake

碩士 === 國立暨南國際大學 === 管理學院經營管理碩士學位學程碩士在職專班 === 99 === The purpose of this study was to explore the tourist satisfaction and revisit intention of tourist yacht at Sun Moon Lake. Based on differences and related conditions, the difference test and tour characteristics of visitors had different demograph...

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Bibliographic Details
Main Authors: Chang,Fengshu, 張鳳書
Other Authors: 鄭健雄
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/10042143814885468944