The Role of Trust and Shared Vision in Promoting Supplier Flexibility

博士 === 國立交通大學 === 管理科學系所 === 99 === Purpose – This study explores a conceptual framework for trust and shared vision to induce supplier flexibility (i.e., volume, mix, new product, and delivery flexibility). Design/methodology/approach –The current study is based on marketing research reviews of soc...

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Bibliographic Details
Main Authors: Huang, Hsu-Feng, 黃旭鋒
Other Authors: Chu, Po-Yung
Format: Others
Language:en_US
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/44839267704299656094
Description
Summary:博士 === 國立交通大學 === 管理科學系所 === 99 === Purpose – This study explores a conceptual framework for trust and shared vision to induce supplier flexibility (i.e., volume, mix, new product, and delivery flexibility). Design/methodology/approach –The current study is based on marketing research reviews of social mechanisms and supply chain flexibility literature. To explore these issues, this work develops and tests hypotheses with data from 162 members of the SMIT (Supply Management Institute, Taiwan). Findings –The results show that trust has a direct impact on supplier’s volume flexibility and delivery flexibility. Furthermore, the findings indicate that a shared vision has direct impact on supplier’s mix, new product, and delivery flexibility. Finally, shared vision plays a mediating role among trust and mix, new product, and delivery flexibility. Practical implications – This paper contributes to management guidelines on how to align suppliers to respond quickly to customer demands. Originality/value – The study provides novel insights into trust and shared vision impact on suppliers’ respective flexibility.