Shopping site marketing and promotion tools and merchandising relationships - for example of PChome Shop Street
碩士 === 國立中央大學 === 資訊管理學系碩士在職專班 === 99 === Because of the popularity of Internet, the shopping behavior for consumer is gradually changed. It results in the rise of online shopping and many online stores with billion dollars in annual revenue; the importance of online shopping is highlighted under su...
Main Authors: | Chen-Han Wu, 吳振漢 |
---|---|
Other Authors: | 李小梅 |
Format: | Others |
Language: | zh-TW |
Published: |
2011
|
Online Access: | http://ndltd.ncl.edu.tw/handle/3jgadg |
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