A study on values, social norm, and environmental knowledge effect on purchase intention of green products: Using environmentally friendly battery as an example.
碩士 === 國立中央大學 === 資訊管理研究所 === 99 === In recent years, people gradually feel the environmental backlash and rise awareness of environmental protection day by day. They begin to understand that their purchasing behavior have affect the earth and start to paying attention to protecting the environment....
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/n295ap |