企業社會責任、服務品質對消費者到便利商店消費意圖之研究-以知覺價值為中介變項

碩士 === 國立高雄師範大學 === 人力與知識管理研究所 === 99 === Due to the escalating competition of chain convenience stores, 7-ELEVEn has greatly enhanced its high-value impression to consumers by expanding the range of services it provides into a full spectrum of thoughtful conveniences. Inaddition, 7-ELEVEn has activ...

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Bibliographic Details
Main Author: 黃毓婷
Other Authors: 謝秉蓉
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/00005401141519741870