企業社會責任、服務品質對消費者到便利商店消費意圖之研究-以知覺價值為中介變項
碩士 === 國立高雄師範大學 === 人力與知識管理研究所 === 99 === Due to the escalating competition of chain convenience stores, 7-ELEVEn has greatly enhanced its high-value impression to consumers by expanding the range of services it provides into a full spectrum of thoughtful conveniences. Inaddition, 7-ELEVEn has activ...
Main Author: | 黃毓婷 |
---|---|
Other Authors: | 謝秉蓉 |
Format: | Others |
Language: | zh-TW |
Published: |
2011
|
Online Access: | http://ndltd.ncl.edu.tw/handle/00005401141519741870 |
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