An Action Research of the Transformation on School Brand Creation in Tainan Municipal Guanmiao Elementary School
碩士 === 國立屏東教育大學 === 教育行政研究所 === 99 === The study was an action research of the transformation on school brand creation in Tainan Municipal Guanmiao Elementary School. The school brand created among different backgrounds were also analyzed, thus provides reference for future researchers and school ad...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/97534200913222619436 |
| Summary: | 碩士 === 國立屏東教育大學 === 教育行政研究所 === 99 === The study was an action research of the transformation on school brand creation in Tainan Municipal Guanmiao Elementary School. The school brand created among different backgrounds were also analyzed, thus provides reference for future researchers and school administrators. It was estimated that school academic affairs will benefit from the transformation of school brand creation. The data were collected by qualitative methods, including document collection and semi-structured interviews.
The main findings of this research were :
1.The overall campus planning was related to the creation of school brand and facilitated school administration in this case study.
2.The creation of school brand was highly relevant to the characteristics of school development.
3.The transformation of school brand creation was the foundation of school administrative affairs.
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