Measurement of Green Lifestyle and Market Segmentation in the Promotion Strategy for Environmental Protection: An Empirical Analysis of Kaohsiung Metropolitan
碩士 === 國立中山大學 === 企業管理學系研究所 === 99 === Abstract In recent years (2011), whether atypicality and global warming affect seriously all species and living environment of mankind. It activated a trend of local caring and environment protection throughout the world, and advocating green living has been o...
Main Authors: | Kang-Te Huang, 黃剛德 |
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Other Authors: | H. Jason Huang |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/28435460552425182951 |
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