The Impact of eWOM Sources on Purchase Intention: The Moderating Effect of Price
碩士 === 國立清華大學 === 服務科學研究所 === 99
Main Authors: | Hsu, Bi-Lan, 許碧蘭 |
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Other Authors: | Wang, Jyun-Cheng |
Format: | Others |
Language: | en_US |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/22490771711724954166 |
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