The impact of Social Media Marketing platform on Retailers ~ a study of Facebook Marketing Solutions
碩士 === 國立臺灣大學 === 財務金融學研究所 === 99 === The emergence of Internet-based social media has made it possible for marketers to easily communicate with hundreds or thousands of their fans about products and the companies that provide them. Thus, the impact of rapid “many to many” communications has been gr...
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| Format: | Others |
| Language: | en_US |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/23585363466307755789 |