| Summary: | 碩士 === 世新大學 === 資訊傳播學研究所(含碩專班) === 99 === With the global economy into the service economy, the domestic service sector output rose year by year, service design and service innovation has become a business school of learning! In response to the rise of the service economy, how to grasp and insight into the customer's needs, service planning blueprint, the blue ocean to find innovative business services and new leases. In 2010 the proportion of Taiwan's service sector output up 70% of GDP, employment, total employment of 60% of Taiwan's economic development can be said to be very significant impact. Apparent response to "experience economy" rise, service development and innovation has become the pursuit of core values. Taiwan in 2007 in the Institute for Information Industry Institute of innovative applications, in view of the development of innovative services in Taiwan, the lack of systematic service development methodology, it is more than 15 years service with the R & D projects and import by the S.E.E (Service Experience Engineering) Services experience of engineering and technology for various types of services innovation research and development.
This thesis research the development of service economy in Taiwan, against a company for research into S.E.E, and IT training industry as a case study. In view of the above motivation, taking Competency Analysis Program as research objectives, S.E.E service experience by engineering methods, from how to research and development services from creative to the service before the service officially listed the complete test process, research of service design, customer service experience to establish procedures to study the IT training industry in customer information experience, service design feasible direction to provide a successful new services.
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