| Summary: | 碩士 === 淡江大學 === 會計學系碩士在職專班 === 99 === With the establishment of financial holding companies, the business of securities company has increasingly diversified. The functions of security broker become varied, including credit cards and funds selling, etc. Therefore, the study is to investigate the relationship among personality traits, job involvement, job stress and job performance of the securities brokers in such a challenging environment. It applies questionnair survey and the brokers of Yuanta Securities Company as the sample to collect research data. The findings suggest that the brokers’ personality traits have impact on their perception of work pressure. The broker who is more agreeable perceives higher work pressure; the broker whose emotion is more stable perceives less work pressure. In addition, the brokers’ personality traits have impacts on job performance. The brokers who are more conscientious have better performance. The brokers who are more agreeable have worse job performance. Finally, The brokers’ perceiption of work pressure have negative impact on their job performance. The brokers’ job involvement has positive impact on their job performance.
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